"Design is not just what it looks and feels like. Design is how it works.”
- Steve Jobs
User Experience design is about how something works. That includes websites. Everyone has had the experience of being frustrated by how a website worked. And at times we’ve been delighted by the experience. Odds are, as a user we are more likely to return to a site that was easy and seamless to use. Well, the same is true for visitors to your site.
A good website design is your secret weapon. The average site visitor decides within only a few seconds whether or not to stay on that site or move on. Does your site compel them to stay or will they look at it and move on? Proper design will ensure they will stay.
The role of UX Design is to research your target users, the marketplace your site competes in and your organization’s goals. With a solid understanding of these three key issues, our solution for your website's design will address your user’s needs while aligning with the goals of your organization. Whether your goal is to increase online sales, increase foot traffic in a brick-and-mortar setting or provide information such as user guides or advice to a consumer, good UX design is the key to success.
To find out more about how applying User Experience Design principles can enhance your website for you and your visitors,and we’ll take it from there.